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Wednesday, April 14, 2010

Thirsty for Change? Bottle It.

Did you know it takes at least 3 litres of water to make 1 litre of bottled water. 321 states: “Why buy water when you can bottle your own?” Find out more here.

Related Posts:
If You Drink Bottled Water Drink This
A New Trend in Water Packaging
Boxed Water is Better
Drink Locally: NYC Tap Water

posted by Oberholtzer Creative Staff at 12:25 am  

Tuesday, April 13, 2010

Puma’s ‘Clever Little Bag’

The Fuse Project known for their innovative design solutions such as OLPC and NYC Condom teamed up with Puma to overhaul the packaging of their shoe box. They spent 21 months researching different boxes and packaging constructs, looking for the most efficient, sustainable way to get shoes to consumers. The new design literally gets rid of the standard shoe box and replaces it with a little bag and a cardboard sheet (seen above).

Fuse Project explains:
By providing structure to a cardboard sheet, the bag uses 65% less cardboard than the standard shoe box, has no laminated printing, no tissue paper, takes up less space and weighs less in shipping, and replaces the plastic retail bag. (more…)

posted by Oberholtzer Creative Staff at 11:48 pm  

Monday, April 12, 2010

2010: The Year GE Gets “Smart”

Photo Source: GE

Due to hit stores as early as the fall of 2010, the GE Energy Smart LED replaces 40-watt general service incandescent bulbs with nine watts of consumption, 450 lumens of light, and 25,000 hours of rated life.

GE’s press release elaborates: “This is a bulb that can virtually light your kid’s bedroom desk lamp from birth through high school graduation,” says John Strainic, global product general manager, GE Lighting. “It’s an incredible advancement that’s emblematic of the imagination and innovation that GE’s applying to solve some of the world’s biggest challenges.”

Read more about the GE LED Smart Bulb here.

posted by Oberholtzer Creative Staff at 7:00 am  

Thursday, April 8, 2010

Get in the Loop

Mohawk Fine Paper has recently announced the launch of ‘Mohawk Loop’ — the most comprehensive line of recycled and environmentally preferable papers. Bay Area design studio Tomorrow Partners was responsible for the visual brand of the new line of paper.

With this introduction, Mohawk Loop makes it easier and simpler for businesses, as well as designers and printers, to do the right thing for the environment. To learn more or to order a swatch book click here.

posted by Oberholtzer Creative Staff at 1:10 am  

Friday, February 19, 2010

NYC converts Parking Meters into Bike Racks

In an effort to increase bike commuting NYC has made plans to upcycle 225 parking meters by converting them into circular bike racks as seen above. According to Inhabitat: “The increase in bike racks is small compared to the current need in New York — there’s currently only one bike rack for every 30 bicyclists. It is meaningful, however — especially because they are sacrificing the ease with which you can pay to park a car. The meters are going to be replaced by “muni meters” at the end of each block.”

According to Media Bistro: Toronto has already successfully installed 16,000 similar racks (pictured above). Similar efforts are being launched in the cities of Los Angeles and Chicago.

Related Posts:
New Bike Rack Art
Spokes People

posted by Oberholtzer Creative Staff at 7:42 am  

Friday, February 19, 2010

No Packaging Allowed

London’s Unpackaged Grocery says “no” to packaging. With the wasteful packaging we find in most of our markets this concept is refreshing to see.

Beginning life as a market stall in 2006, Unpackaged is a unique and brilliant concept that is so simple it hurts, especially considering the sheer amount of packaging waste that is ridiculously filling our planet’s landfill sites. Within the beautifully designed shop, organic whole foods, dried fruit, nuts and seeds, herbs and spices, even refillable oils, vinegars and wines are all available to place straight into your own containers, that you will have brought along with you … if you haven’t then reusable bags are available.

How it Works:


posted by Oberholtzer Creative Staff at 6:57 am  

Monday, February 15, 2010

Innovative Recycle Containers

The city of Barcelona with the guidance of their Environmental Department, Universitat Politècnica de Catalunya (UPC), Ros Roca and Nord Engineering, now have public recycling containers that are thoughtful in design, and intuitive usability.

The containers include identification elements to make it easier for all people to locate and distinguish between them in public spaces. Each waste category is associated with a color: organic—brown, general waste—grey, cardboard and paper—blue, plastic packaging—yellow and glass—green. Containers are lined up in the same order everywhere, making it easy for the blind or visually-impaired to identify them.

For more innovative recycling containers see below: (more…)

posted by Oberholtzer Creative Staff at 5:28 pm  

Thursday, February 11, 2010

A VC Local Find: A Sustainable Milk Container

Oakland based start-up Ecologic, has developed a sustainable, transformative bottle for liquid products. Straus Family Creamery, based in Marshall, California is testing out the new bottle at the Whole Foods Market in Oakland (VC’s neighborhood grocer).

“This local pilot will lead to a broader roll out, and ultimately to sustainable packaging for national brands in high volume categories ranging from dairy, juice and wine, to cleaning products and laundry detergents,” said spokeswoman Amy Bonetti Price of Big MouthPR.

posted by Oberholtzer Creative Staff at 10:59 pm  

Wednesday, February 10, 2010

The “Nada Bike”

Project M cuts out the bullsh*t in their Nada Bike Project which is focused on getting 1 million adults on bikes for daily transportation. For $100USD they offer the world’s simplest bike frame. The program is geared to empower people to build their own bikes up from a basic frame by obtaining the necessary parts from local bike shops.

Vote for Nada Bike:
Currently Nada Bike are hoping to fund expansion of the project by winning a $25,000 Pepsi Refresh grant from the $1.3 million pool of cash (more…)

posted by Oberholtzer Creative Staff at 7:56 pm  

Thursday, February 4, 2010

Thinking Green in 2010

We recently received a copy of the 2010 Think Green Calendar by EIGA, a design firm out of Germany. The calendar shows contemporary “Eco-typography” and special “green works” of designers from various disciplines worldwide. “Think Green!” creates a stimulating visual inventory of the fusion of ecology and design. For more on the Think Green Calendar you know what to do.

Image by David Oberholtzer:


posted by Oberholtzer Creative Staff at 7:27 am  
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