Visual Culture

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Thursday, April 14, 2011

Razorfish 5: 5 Technologies that will transform your business

Razorfish released their annual technology guide earlier this week. Ray Velez, Chief Technology Officer, says:

“Our report offers businesses a comprehensive guide to the technologies they will need to understand and implement in order to satisfy consumers’ ever-evolving expectations, and stay competitive in the marketplace.”

posted by Oberholtzer Creative Staff at 10:52 pm  

Tuesday, February 2, 2010

Michael Bierut Talks Clients

2010/01 Michael Bierut from CreativeMornings on Vimeo.

In January, Michael Bierut was invited to speak at SwissMiss’ Creative Mornings. His insight on the issue of “clients” is a must see for any working designer. It’s an hour long, but well worth your time.

Thanks Tushar, for sharing

posted by Oberholtzer Creative Staff at 3:47 am  

Wednesday, October 28, 2009

Michael Bierut: 5 Secrets from 86 Notebooks

Renowned graphic designer Michael Bierut claims that he’s not creative. Instead, he likens his job to that of a doctor who tends to patients – “the sicker, the better.”

In his speech during the 99% conference he walks you through 86 notebooks that he has kept over his esteemed career. Within these notebooks he highlights 5 secrets he has learned over the years.


Image via Design Observer
Source:

posted by Oberholtzer Creative Staff at 9:18 am  

Monday, October 26, 2009

Look+Read

We stumbled upon a new online design resource the other day and felt it was a worth a mention similar, but not as extensive as Thinking for a Living. Take a peak here.

posted by Oberholtzer Creative Staff at 6:54 am  

Tuesday, August 18, 2009

Design Pricing

David Airey has an interesting post about the much talked and agonized about topic on how much should design cost. He came up with a Design Pricing Formula that is worth a peek.

via:

posted by Oberholtzer Creative Staff at 9:21 am  

Thursday, June 18, 2009

Visual Read: 100 Classic Graphic Design Books

100 Classic Graphic Design Books is compilation of some of the best design books of the 20th century. This is a must have for anyone interested in the history of graphic design.

posted by Oberholtzer Creative Staff at 10:44 am  

Monday, May 4, 2009

For Print Only

With Speak Up bidding farewell this month, Bryony and Armin over at Underconsideration just launched a new blog in-line with the structure of Brand New.

FPO is for the ‘print’ enthusiast and is sure to be a valued resource.

posted by Oberholtzer Creative Staff at 11:55 am  

Tuesday, February 24, 2009

Thinking For a Living



“Thinking for a Living”
offers a well curated collection of recommended readings and online links that designer Duane King has gathered over the years.

What began as a short talk evolved into a print piece, and eventually, this site. The Thinking for a Living series is an ever-growing platform dedicated to the concept of open source design education.

This well designed treat surely will be visited again and again.

via Grainedit:

posted by Oberholtzer Creative Staff at 6:45 am  

Friday, January 23, 2009

Visually Speaking: The Obama Effect

Barack Obama’s historic rise to power has been an inspiring journey. What began as a grass roots campaign transformed into a movement that captured the hopes and dreams of Americans and engaged millions in countless aspects of the political process. The mantra, “Yes We Can,” was not empty rhetoric, but a call to all citizens of this country to unite and create the change they wish to see.

Without question, ‘Camp Obama’ ran a brilliant campaign, particularly in terms of its brand as a reflection of Barack Obama’s core message of progress. The interconnection between art, culture and politics during his historic run for presidency was brimming with sheer inspiration, and at times, unbridled creativity. The following study will take you through a journey, beginning with the brand identity developed by Sender/MODE, that galvanized people of this nation – and around the world – to use art & design as a visual response to Obama’s powerful message of unity, hope and positive change.

THE BRAND IDENTITY OF THE OBAMA
The Obama Brand by Chicago-based design firm Sender and interactive agency Mode:
For a more in depth look, check out our comprehensive visual retrospective of the Obama Brand which showcases the logo and its extension as an identifier throughout his campaign.


State Specific X50 (Various samples):

Party Specific:

Typography and Usage:




Sol Sender sheds light on the origin of the Obama identity:
Video 1:

Video 2:

VIRAL MARKETING: SHEPARD FAIREY
In addition to the Obama Logo and Brand, another iconic image surfaced out of LA by graphic artist Shepard Fairey. His graphic portrait quickly became the symbol of “Hope” across the country and was adopted in the early days of the Obama campaign. Fairey discusses the famous image:

“I wanted to make an art piece of Barack Obama because I thought an iconic portrait of him could symbolize and amplify the importance of his mission. I believe Obama will guide this country to a future where everyone can thrive and I should support him vigorously for the sake of my two young daughters. I have made art opposing the Iraq war for several years, and making art of Obama, who opposed the war from the start, is like making art for peace. I know I have an audience of young art fans and I’m delighted if I can encourage them to see the merits of Barack Obama.”

“HOPE” Poster:
(more…)

posted by Oberholtzer Creative Staff at 3:34 pm  

Friday, January 23, 2009

An Olympic Catalog

Olymperial is a fantastic online resource that showcases over 3,100 Olympic Posters from 1896-to the present day. The website is well-organized and easy to navigate. Have fun with this one, it’s a lot to take in. (more…)

posted by Oberholtzer Creative Staff at 8:28 am  
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