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Monday, May 3, 2010

Does Oil Spill damage BP’s brand?

“There has been a massive global expansion in green marketeering. BP, a.k.a.,“British Petroleum,” has spent tens of millions of dollars to develop and sell its green street cred” says Paul Taylor from the LA Examiner. I think it is safe to say that BP has an uphill battle to reclaim its environmental credibility.

For the latest news on the clean-up efforts head over to the Huffington Post

posted by Oberholtzer Creative Staff at 12:50 am  


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