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Monday, November 16, 2009

Eco/Techno Polo Shirts

Impressive eco-friendly packaging for Lacoste. See below for a few words from Mind Design the designers behind it all.

“In collaboration with Tom Dixon we worked on the branding and packaging for two very different types of polo shirts commissioned by Lacoste. The most eco-friendly way to package a shirt was not to print on the packaging at all but use embossing instead. For the techno polo we designed a speaking label that plays Tom’s voice at the push of a button – very techno.”

via:

posted by Oberholtzer Creative Staff at 3:19 am  

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