Publicis Mojo figured out a simple, but clever way to raise awareness against landmines.
“Using a ketchup sachet, we demonstrated the horrific nature of living in a land mine affected country and how much a part of everyday life that horror is. The idea is simple: as you tear open the sachet you also rip through the child’s leg and the ketchup inside pours out like blood.”
You know how we feel about “Pantone themed projects”. They are a bit tired to put it lightly—regardless this conceptual typeface developed by Marc Alcock is quite nice and is worth a mention. The typeface was a submission for Alphabet: An exhibition of hand-drawn lettering & experimental typography.
Hmmm… GoodGuide just released an iPhone application that enables consumers to shop responsibly so to speak.
The new barcode scanner application draws from a wealth of independent, scientific information on the health, social and environmental performance of more than 50,000 consumer items and companies to provide instant product ratings to shoppers. GoodGuide licensed Occipital’s state-of-the-art RedLaser barcode scanning technology for its new application.
Dig this stop-motion film for the NZ Book Council. The short uses roughly 3,000 still images to animate a portion of Maurice Gee’s novel, Going West. The piece was produced by Colenso BBDO and animated by Andersen M Studio.
“The entire film is handmade, using only 10A scalpel blades and paper,” explains Martin Andersen. “It was photographed on two SLR cameras and lit using Dedo lights.”
To see more stop-motion fun in the paper making kind see below (more…)
Helsinki will follow Turin, Italy ’08 and Seoul, Korea ’10 as a World Design Capital for 2012. The World Design Capital is a city promotion project celebrating the merits of design to a chosen city every two years.
“This is a magnificent achievement for Helsinki. It is an important recognition for us and our collaborators Espoo, Vantaa, Kauniainen and Lahti, as well as for all the participating organizations and individuals. We have received a unique opportunity and will be taking every advantage of it, for both enjoyment and good for all,” says Helsinki Mayor Jussi Pajunen.
More than 1,750 design works were submitted from 41 different countries in this years competition. A total of 232 works were selected (27 award winners and 205 specially selected entries). Stefan Sagmeister’s piece shown above called Levi’s ButtonFly was chosen as the grand prize winner. To view the entire list of selections go here.
The first bottle was designed in 1915 by the Root Glass Company. The bottle designer, Earl R. Dean and his team decided to base the bottle design on the soda’s two ingredients, the coca leaf or the kola nut. Dean couldn’t find any photographs of either, but became inspired by the cocoa pod, and transformed the shape of the pod into a bottle: