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Friday, March 27, 2009

Landor opens up about SyFy rebrand

The SyFy Channel has gotten a lot of negative attention since its rebrand was revealed last week. In covering the rebrand The New York Times mistakenly credited Landor Associates for the new name and identity. To clear things up the creative firm posted a blog entry stating their role in the project. To read the entry you know what to do.

posted by Oberholtzer Creative Staff at 8:15 am  

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