Visual Culture

Connect, Create, Inspire

Sunday, March 22, 2009

Arla Milk says “turn off the lights”

In response to this years Earth Hour set to go down on the 28th of March Arla Milk with the help of Swedish Agency Milk has repackaged itself black in hopes to encourage people to “turn off their lights” for this international initiative. Word is the black milk cartons will be lining the shelves until Saturday when they switch back to their regular white/green & white/red stripes.

Source:

posted by Oberholtzer Creative Staff at 12:39 pm  

279 Comments »

No comments yet.

RSS feed for comments on this post. TrackBack URI

Leave a comment

You must be logged in to post a comment.

Powered by WordPress